A sports management degree includes coursework in sports event planning, marketing, sales, management, finance, economics, and accounting .
The coursework provides an in-depth look into the business of sports.
The course content constantly evolves to stay up to day with the industry's current issues and trends.
Because the Bachelor of Science in Sports Management degree from GCU is part of the Colangelo College of Business, graduates are uniquely prepared for a number of positions within the sports industry.
Personal interest and skill will help GCU grads decide what types of careers within sports management they want to pursue.
demonstrate effective knowledge of leadership theory and application. differentiate between marketing and public relations. demonstrate how accounting procedures may be used as a tool in finance; and 5.5. describe the court system and how legal issues are decided; 6.3.
develop a budget by generating income strategies and allocating resources. list and explain the principles of tort liability, especially in the area of negligence; 6.4.
describe sport management and the evolution this discipline as a profession. apply the functions of planning, organizing, leading, and evaluating to a variety of sport organizations; 2.4. distinguish between the concepts of morality and ethics; 3.2. explain the effects personal ethics have on an organization; and 3.4. describe and apply the concepts of a sport marketing planning model; 4.3. construct and analyze a demand curve, a supply curve, and a market equilibrium curve and understand how these shift in response to pricing and utility of a product or service; 5.3.
describe how sport is a medium for integrating gender issues, ethnic, religious, and disabilities interests; and 1.5. describe and demonstrate the skills necessary in the management of an organization; 2.3. apply fundamental marketing concepts to the sport industry; 4.2. explain how an economic system works balancing the needs of producers and consumers; 5.2.
demonstrate the ability to design appropriate measures to reduce and organizations exposure to legal risk; 6.5. list and describe the various agencies and their functions that govern sport; 7.2.
describe how constitutional law affects the sport industry; and 6.6. explain the governing powers each agency has assumed and how their power is derived; 7.3.