On the one hand, it is reasonable that the media governs a number of people in society.Having control over the media means preferred information is selected while disliked information is censored and controllers’ opinions and attitudes could also be added to the news.Today when politicians are taking full advantage of their positions, an evil nexus of mafia and crime syndicate is making the life of the common man miserable, taxpayer’s money is siphoned out for the personal gain of the influential and ordinary people are a mere spectator-media has a grater responsibility As the fourth pillar of democracy along with judiciary, executive and legislature, media of today has an all embracing role to act against the injustice, oppression, misdeeds and partiality of our society.
According to this, may be the only way to reduce the power of the media is education.
Higher educated people would not just believe with what they see or hear because they have the ability to think outside of the box.
by Trang Dang (Vietnam) Whoever controls the media also controls opinions and attitudes of the people and there is little can be done to rectify this. Since communication technology has developed rapidly, the influence of the media is undeniable.
However, there have been questions about how powerful it really is.
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To learn more or modify/prevent the use of cookies, see our Cookie Policy and Privacy Policy.These people are able to omit distortions, and think independently.In my home country, a country where everyone is educated similarly and even forced to think similarly; there are still a range of distinctive views about a controversial issue, apart from the government’s idea.The word was first used in respect of books and newspapers i.e.print media and with the advent of technology, media now encompasses television, movies, radio and internet.Since the introduction of television in our country in late 70’s visual media becomes a very potential tool in informing the current news to the society, entertaining the people and shaping up of public opinion.The World Wide Web and web 2.0 technologies have given rise to electronic media where even a common man can express views through blogs, website posts, facebook and twitter like social media.Many argue that it has the power to control others’ views and attitudes, and little can be done to remedy the problem.From my point of view, I partly disagree with this idea.The word ‘media’ is derived from the word medium, signifying mode or carrier.Media is intended to reach and address a large target group or audience.
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