Arz al-Lubnan Hookah Bar is a new concept for a hookah lounge which centers around the community aspect of smoking hookah pipes.
The business will launch its first hookah lounge in Trendytown within six months and endeavor to create a scalable model which can be franchised in additional urban locations.
Many hookah lounges opt to serve tea instead of alcohol, as it's a less-expensive beverage option with less red tape and fewer age restrictions for customers. Some people develop palates for it as is common for fine dining and craft beer.
When you're able to hire a couple of employees, make sure that they are skilled in preparing shisha and that they're familiar with the culture behind it.
The start-up expenses for Arz al-Lubnan Hookah Bar include legal consultation and permit fees as a retail and food service establishment, as well as a special permit for the lounge to allow smoking within.
Stationery includes business cards, letterhead, and business brochures.
Still, consider taking out an ad in the local paper or sponsoring some ads on Facebook to help build your business brand.
After all, branding is key for hookah bars – shisha smokers come for the personality and atmosphere of a place as much as for the shisha itself.
Chances are, you're not the first person in your area to open a hookah lounge, and that's OK – competition and a variety of options are important for any industry.
However, you'll have to set prices that compete well with those at nearby shisha bars, especially since your bar is a newcomer.